Monday July 5, 2010
Malibu, CA
Foggy AMs, Sunny PMs
Some of my friends in Tokyo have been posting photos of the new Winston Cigarette ads. Japan has some of the most innovative advertising in the world. But this one, I don't get. It is eye catching. But will it make you buy their cigarettes? What demographic is it targeting? I can't read the kanji so not sure what the tag line is. I wonder if it's a successful campaign? I don't get it. Do you?
